McKinsey Quarterly: Digital Edition

60th birthday edition: Technology

Welcome to the McKinsey Quarterly’s fourth issue of 2024, now available as an immersive online reading experience. Your free membership allows you to read all digital editions of the Quarterly and receive email alerts when new ones are available.

In this special technology issue—the first in the Quarterly’s 60th birthday celebration—we focus on the technologies of the future and what it will take to implement them successfully.

New! Password-protected PDF downloads available to signed-in members via a button under each issue.

This membership also includes exclusive access to downloads of our 100 most important reports in the McKinsey Insights Store. And the Quarterly’s web-based Re:think essays and Five-Fifty briefings will continue to be available to you as always.

We hope you enjoy this experience and welcome your feedback at newideas@mckinsey.com.

Sixty years of innovation: Key moments in business technology

From semiconductors to cell phones to generative AI, here are 25 breakthroughs that changed business forever.
View interactive timeline

McKinsey Quarterly Classics special issue on technology

This 250-page downloadable bonus collection of classic articles from the Quarterly, previously only available in archival print copies, chronicles how discussions about technology in the business world have evolved—and how much they’ve stayed the same—over the past six decades.
Dive into the special issue

Behind the scenes with the Q

In this “behind the scenes” film, we go on set with the creators of the ferrofluid imagery running throughout the issue to see how they transformed a unique material used in hard drives and loudspeakers into magazine art.